Feb 03, 2015 | Carpet One Floor & Home
Paint is one of the most cost-effective, yet impactful updates you can make to your home. It may just be the easiest way to keep your home in tune with design trends. Sherwin-Williams Color Forecast 2015 tells optimistic color stories that reflect a brightened outlook and adventurous spirit for the year ahead. Sherwin-Williams color experts researched trends in art, fashion, science and global culture to create this colorful, four-palette forecast.
“We’re seeing a more cheerful approach to design and have forecasted colors that provide inspiration for people to create fresh, joyful interiors,” said Jackie Jordan, director of color marketing, Sherwin-Williams. “Color Forecast 2015 features colors that can work for any space and design aesthetic, whether it’s a dreamy bedroom or a vibrant entertaining space.”
Based on extensive research and the unique drivers of today’s design trends, the 40 colors of the forecast are grouped into four palettes: Chrysalis, Voyage, Buoyant and Unrestrained.
“An important influence for Chrysalis is the appreciation of earth’s natural striations,” said Jordan. “The patterns created by land and sky are driving design inspiration, therefore the palette’s colors are found in nature, from rocks found on the beach to a stormy sky.”
Another driver is the layering and deconstruction of geometric shapes to appear soft, which parallels the monochromatic couture found on fashion runways.
“The colors of Voyage are supernatural and magical. The palette is largely driven by unusual atmospheric events, including a decade-best aurora borealis, that will be keeping our eyes focused on the heavens,” said Jordan. “The lighter colors of the palette create a space that is uplifting, while the deeper tones can be combined for a more dramatic design.”
“We’ve weathered the recession and are finally seeing hopeful signs of growth and expansion. Our revived good spirits echo the optimism that followed World War II, when GIs returned home from exotic locales, bringing a wave of tropical prints and tiki-inspired looks,” said Jordan. “Like that era, we’re expressing our enthusiasm with big, bright florals in fashion and interiors.”
The colors of Buoyant are reminiscent of vintage floral patterns – light and deep greens, violets and a pop of coral. In addition to renewed optimism, the palette is also inspired by the natural healing of botanicals, as well as the incorporation of green spaces into even the most densely urban environments. Backyards, once a landscaping afterthought, are now as important as front yards, with builders investing in rear “curb appeal” and outdoor rooms.
“South Africa’s colorful art scene and focus on the 2016 Summer Olympics in Rio de Janeiro have strongly influenced a Carnival-like spirit. This spirit is inspiring design with a zest for life, and the vibrant colors of Unrestrained are a reflection of that design aesthetic,” said Jordan.
All Sherwin-Williams color resources can be found at http://www.sherwin-williams.com/color.
Chrysalis | Voyage | Buoyant | Unrestrained |